The Internet Marketing Spy

In my last post, I mentioned how I have just published my new book on Amazon’s Kindle platform. Kindle is quickly becoming one of my favorite ways to make money online.

Think about it. You create content once and you make money for months or even years. This is only going to get better as reading with digital readers is gaining popularity daily. In fact, Amazon is actually losing money with the release of the new Kindle Fire so they can sell more ebooks on the back end. There is no reason to believe that this will not pay off for them — and you!

I don’t care who you are, everybody has a book in them. Traditional book publishing requires you to go through hoops to prove your point and change your content to satisfy some politically correct person in an office who knows nothing about your subject matter. Amazon publishing, on the other hand, allows you to write what you want in the style you want so you get your message across as intended.

The main key to successful publishing on Kindle is to research your subject properly. Most people think that they need to do something that has never been done before. But that’s the complete opposite of what you need. You need to produce books that people are already reading, just in your own voice. Think about it. If you like Italian cooking, do you only buy one Italian cookbook and call it quits? No, you buy every Italian cookbook that looks like it offers you some value. And that’s exactly what you want to do — provide value.

Another thing that people forget is to market their book. Yes, Amazon is one of the most trusted sites in the world, but that doesn’t mean that people will find your book on there. No. You must find ways to network your book. Are there forums related to the subject of your book? Then get on there and start answering people’s questions. When they ask how you know so much, you direct them to your book. Or better yet, just put the link to your book in your signature file!

And finally, don’t think that your book is where the revenue ends. You want to drive people into your sales funnel. Do you have a link to an offer that would get you a little affiliate cash? Do you have a blog, website, email list or Facebook page that you can use to engage your readers in further discussion on your subject matter? Even print  books have links for their readers and so should you.

I think everybody should explore Amazon publishing as a way of making money online. Make sure to check it out and let me know what you think.